Top 20 Best Selling Products To Sell Online

Best Selling Products To Sell Online

The best Selling Products To Sell Online will be products that are in high demand, with high profit margins and low competition—but finding them is easier said than done.

There are many best selling products available on the internet market, and there is no real way to determine which ones are the best. The key is to identify a range of necessary and potentially best-selling products, as well as the most helpful ones.

Best Selling Products To Sell Online

These best-selling items can be a fantastic starting point for a fantastic eCommerce venture. Your sales may fluctuate greatly if you have well-liked products. But it can be a bit of a daunting procedure.

If you are looking for best selling products that are popular and will be popular this year and next, we have categorized products into their distinct categories.

Here is a look at the list of Best Selling Products To Sell Online

Personal Care and Beauty Products

Beauty and personal care are two more thriving eCommerce categories. The market is showing signs of future growth, and by 2026, it’s predicted to reach 1.1 billion.

Below are a few products for personal hygiene and beauty that can be sold online.

1. Hair Extensions

Hair extensions are currently another lucrative online sector to sell due to the yearly rise of the hair wig market. Larger industries demand the use of hair extensions since they give hair volume and style and are popular with consumers.

2. Hair Oil

Due to its many advantages, hair oil is yet another necessity for beauty and personal hygiene. The health of hair is enhanced by these oils and carrier oils. Experts advise using hair oils, which is why the market needs them the most.

Targeted Audience: Hair Salon, hair care enthusiasts

3. Press-On Nails

One of the easiest methods of getting a manicure is with press-on nails. It is simple to add to or remove from nails without causing cuticle damage.

They are among the fastest-growing markets, and studies predict that the $2.23 billion nail artificial market will exist by 2030.

Hi-Tech Products and Accessories

Technology has greatly impacted the globe and brought with it a plethora of new devices and technical accessories that make life easier for people.

These are a few of the best-selling electronic items that could be successful in the marketplace.

4. TWS Earphones

With Bluetooth, a technology known as Wireless Stereo allows for wireless voice communication. They are incredibly portable and come without a cord. You may connect a desktop computer, laptop, and other devices to the TWS Earphones.

They are capable of reaching a very high altitude. With a snug fit, it’s ideal for listening to music on the go.
Target Audience: Music enthusiasts, Gamers, Music Producers

5. Wireless Chargers

Another common device on the market is the wireless charger. It is excellent for those who require a universal outlet and are on the go all the time. These technological tools are efficient and in high demand.

Target Audience: Travelers, Tech geeks

6. Phone Covers and Cases

In general, gadgets are fun tools for smartphones and other mobile devices. They have a sizable worldwide market and are expanding rapidly. Because so many people use phones, there is a growing need for gadgets.

The majority of individuals wish to preserve their thousands of dollars worth of phone purchases. Phone cases are a must-have for protecting and updating the appearance of your device.

7. Tripods

These days, the market is being used for a variety of purposes and is growing in popularity. Creators of material frequently use them. These days, tripods come in a variety of forms and pricing points depending on the functions they perform.

Targeted Audience: Influencers, Vloggers, YouTube Channels

8. Wearables

Wearable technology comprises smart sensors that are linked to the internet and can be worn on the body. Apple has transformed how people use technology, and in the last few years, the company has sold over 12 million smartwatches.

Target Audience: Athletes, Fitness Trainer, Physicians

9. Watch Accessories

Since watch accessories offer larger profit margins than other products, they are also in high demand. 33.1% of the accessories market’s overall income comes from online sales. In terms of mobile accessories, the keywords also yield excellent results.

Fitness And Athleisure

Globally, people’s top priorities are fitness and health. Its market is enormous and is projected to expand by $4,277 billion by 2027.

The figures are encouraging and useful for e-commerce companies looking to sell these kinds of goods.

10. Sneakers

Sneakers are comfortable for the feet and are always in style. There is a wide variety of sneakers on the market that people are really interested in purchasing. Both the eCommerce industry and the market for athleisure footwear are expanding rapidly.

Targeted Audience: Runners, Cricketers

11. Bottles

Another necessary item that is in high demand among people worldwide is bottles. Adults and toddlers can both use bottles. Whether they are glass bottles, tumblers, or sets of bottles for newborns, careful consideration must be given to the kind of bottles.

12. Yoga Pants

For squat-free poses and yoga in comfortable clothing, yoga pants are necessary. They fit inside the body without ripping since they are composed of a more substantial and pliable material. Yoga teachers for athletes typically require them, as does anyone who enjoys wearing them.

Targeted Audience: Trainers, fitness social media bloggers, fitness blogs

13. Co-Ord Sets

The co-ord set has become incredibly popular and in high demand among consumers. They make a fantastic accent to jogging or workout attire. Typically, they are worn with leggings and a crop top. To give it a more appealing appearance, you can also add an oversized jacket pair.

Targeted Audience: Influencers, Fashion enthusiasts

Pet Food Accessories

Pet supplies and necessities are two of the many categories to market since they are both potential needs and necessities. By 2025, the market will have grown. In 2023, the pet market was estimated to be worth $110.53 billion, and it reached 163.70 billion.

14. Harness

The pet’s torso is linked to the side buckle of the harness, which serves as a webbing loop for the pet’s safety. Pet retailers and owners may be the main ones who need the harness. Hence, in order to sell online, pet harnesses—whether for dogs or cats—must be added to the market.

Targeted Audience: Pet owners

15. Pet Food

One thing that cannot be disregarded while selling online is pet food. Pet items are very important to people and have a large niche market. Pet owners must include pet food in the sale since they naturally wish to maintain the health and happiness of their animals. Premium or organic pet food is an excellent product to provide on an online store.

Targeted Audience: Pet shops and Pet Owners

16. Pet Carrier

Pet owners need to always have pet carriers on hand because they can need them at any time. After witnessing a decline, the product’s market share has increased, although demand is currently strong. It is possible to open a specialized pet store and sell a variety of pet carriers online.

Targeted Audience: Pet caretakers

17. Dog Toys

In 2025, dog toys will be a fantastic product to offer online. Topping the list for a fantastic deal would be dog food. There is a sizable market for dog food, which is an extra bonus for the selling point. Pet food is sold by American online retailers for enormous profits, and as an eCommerce store, you can collaborate with them.

Targeted Audience: Pet owners and shops

Top 15 Profitable Businesses in Kenya To Start With 10k

Businesses in Kenya To Start With 10k

There are many businesses that you should start and take advantage of. It would help if you chose any of the Top 15 Profitable Businesses in Kenya To Start With 10k.

It would also help if you practice patience when running this business because not all businesses start making profits immediately.

This is one of the essential tips for starting any business in Kenya because many people give up when they do not get immediate returns.

Profitable Businesses in Kenya To Start With 10k

Before we look at the Top 15 Profitable Businesses in Kenya To Start With 10k, you should consider these few tips to help you start your business successfully.

1. Choose Location for Your Business
You need to choose a location to sell your products or services. It is necessary to conduct surveys before selecting an area with good demand for your products or services.

2. Register Your Business
After choosing an area where you’ll start this business, you’ll also need to register it as a business name to protect you from liabilities in case things go wrong with your business.

3. Open a Bank Account
It will be necessary to open a bank account for this business. This is necessary because it will also help you supply documents for tax purposes and receive payments from your customers if they pay you through banks.

4. Promote Your Business
You’ll need to promote your business in addition to formalizing it if you want people to be aware of the goods or services you’re offering. You can start a Facebook profile, advertise your business online, or enlist the aid of your friends and family to spread the word about it.

5. Be Patient
This is one of the essential tips you should follow when starting any business. Many people give up after some time because they do not get immediate returns. So if you want to succeed in business, you should have a lot of patience.

What Profitable Business in Kenya Can One Start?

With a 10k capital in Kenya , you can start various businesses such as blogging, freelance, Dropshipping, YouTube, home salon, nail parlor, ice cream, barbershop, home cleaning, Mitumba, street food, fruit vending, vegetable farming, poultry farming, or agriculture consultancy business.

Here is a list of Profitable Businesses in Kenya To Start With 10k

1. Mitumba Business

So many people in Kenya wear Mitumba clothes, especially the popular camera grade. With about Ksh 8k, you can get a decent bale of camera Mitumba which can make you up to Ksh 3,000 if you sell directly to consumers.

Reinvesting profits as soon as possible and choosing appropriate venues to sell the clothing are the keys to expanding this enterprise. You can also sell the clothing and provide components to other vendors as an alternative.

2. Car Wash Business

With just 10,000Kshs, you can launch a successful car wash business in Nairobi. If you have a van or, even better, a self-wash area where customers can wash their cars, that will be a bonus.

On Saturdays, Sundays, and legal holidays, you can grow this business and make a significant profit.

3. Nail Parlor

In Kenya, women are now sporting artificial nails as a new fashion statement. Everyone wants to appear attractive, which has led to the emergence of nail salons or parlors. If you are skilled at doing manicures, painting nails, or applying stickers (fake nails), open a nail salon in your community.

With the 10k, you can rent a tiny stand, buy some supplies, and earn up to Ksh 5K every day.

4. Cleaning Services Business

This small business is easy to start with 10K in Kenya. You will be able to save on the cost of buying equipment such as mops and buckets since you can use old equipment that you’ll be able to recover from your last place of work.

Most employers lookout for cleaners, and you can start this venture by offering the service to your former managers or co-workers.

5. Fruit Vending

Fruit vending is another popular business on the streets of Kenya. We turn to these vendors when we want something refreshing on a hot afternoon or cheap but healthy. If you get good fruits, you can set everything up with a 10k budget and earn up to Ksh 2,000 on a good day.

6. Street Food Business

In Kenya, eating street food is popular, and many individuals, especially the younger generation, have no problem visiting these establishments even if it means consuming potentially food that has stayed for some time.

Start a street food business to sell various snacks or meals that are in high demand on the streets to take advantage of this opportunity. Smokies, boiled eggs, fries, and other examples of these dishes are given.You could even start this business by purchasing food from other vendors who sell it on the street and charging twice as much for it in your shop.

7. Poultry Farming

The cost of raising poultry doesn’t have to be high. With Ksh 10,000, you can launch a small business and earn Ksh 10,000–Ksh 25,000 every month.

Unfavorable for city people is the demand for space that this firm would inevitably require. A few hens can be kept for eggs or meat. However, it’s crucial to conduct adequate research before moving forward with your business idea.

8. Cereals business

Cereal sales are another small business in Kenya that you may launch with just 10K. Since there is a high demand for it, particularly in urban regions where many people spend most of their time indoors, you may invest less money and still make a profit.

The quantity of clients looking for breakfast cereals, especially in the morning, will surprise you.Do not forget that you can still sell cereal at lunch, supper, and even after your shop has closed for the day.

9. Ice Cream Vendor

Kenyans enjoy ice cream, especially children. Therefore, it could be worthwhile to investigate this. If you lack the necessary skills, you can learn it on YouTube.

With Kshs 10,000, you can purchase the necessary items, including a freezer (or cooler), an ice machine, and the components for creating ice. As an ice cream vendor, you may earn up to Ksh 1,000 each day.

10. Web & Graphics Design Business

This is a fast-growing sector that will give you good returns. You need to have strong design skills and market your services through social media platforms such as Facebook, Instagram, etc.

If you have 10K in Kenya, this business idea will produce quick results, and you can start making money from your first week.

11. Local Barbershop

Maybe you’re good at trimming hair for others. If so, opening a barbershop won’t cost you anything. A local Kinyozi can get by with Ksh 10,000 while an executive barbershop is one of the rare enterprises that requires Ksh 500K or more to get off the ground.

You can use the 10K to purchase a reliable hair chipper, a used barber chair, and necessary barber supplies. The proceeds can then be reinvested to expand your barbershop enterprise. Overall, by charging Ksh 50 to Ksh 100 per head, you can earn up to Ksh 2,000 on a good day.

12. Delivery Business

This is another small business idea you can start in Kenya with 10K. The main goal of this venture will be to make profits by delivering goods for people who are too busy or lazy to go out and get these items themselves.

For example, you can deliver groceries for homemakers without time to go shopping, company office items, bottled water for homes, etc.

13. Vegetable Farming

Vegetable gardening is one of the most profitable low-investment business ideas, while being frequently overlooked. You can set up own vegetable garden, buy seedlings and fertilizer, and lease a plot of ground for Ksh 10,000.

Kale (Sukuma Wiki), spinach, lettuce, cabbage, cucumbers, carrots, and cilantro are a few of the veggies that are in high demand. You could earn up to Ksh 50,000 every harvest if you are successful.

14. Home Salon Business

If you have been considering setting up a business in Kenya, then a home salon may be a good idea. Many people either can’t afford to get their hair done at salons or don’t have time.

Many young individuals have turned this business into a profitable venture, spending little cash on equipment and taking up clients within their neighborhood.

15. Selling Ladies Shoes & Handbags

Ladies’ shoes and handbags are accessories that many women like. You can start this business with 10K in Kenya and make good profits by buying good quality items at a low price and reselling them to your targeted customers.

10 Profitable Businesses To Start In Rural Areas of Kenya

profitable businesses in rural areas

There are many advantages to starting a business in rural areas of Kenya, such as low overhead costs, plenty of available resources, and a close-knit community that can offer support. This article will discuss 10 Profitable Businesses To Start In Rural Areas of Kenya based on the population’s current needs.

Why Start Business in Rural Area ?

When starting a business, rural Kenya is a great place to consider. There are many benefits to starting a business in rural areas, including the following:

  • Growing market potential: Rural areas offer a growing market potential for businesses looking to expand their reach. The population is large, and the economy is growing, providing opportunities for businesses to thrive.
  • Low cost of doing business: In rural areas, the cost of doing business is lower than in urban areas. This gives entrepreneurs a competitive advantage and makes starting and growing a business easier.
  • Less competition: In rural areas, there is less competition than in urban areas. This allows entrepreneurs to build successful businesses without competing with established businesses.
  • Rapid population growth: Rural areas are growing rapidly, providing entrepreneurs with a large customer base to target their products and services.
  • Improved infrastructure: Rural areas are improving rapidly, making it easier for entrepreneurs to do business in these areas. This includes improved access to capital and resources, making starting and growing your business easier.

Profitable Businesses To Start In Rural Areas

Given the sparse population, choosing a business to launch in Kenya’s rural areas can be difficult. You want a business concept that will gain traction quickly, draw clients, and be lucrative. This is the reason we’ve put together 10 Profitable Businesses To Start In Rural Areas of Kenya.

1. Agrovet

Due to their ability to carry animal feed supplies and offer basic veterinary services, agrovets are also a fantastic business potential in rural Kenya. Agro veterinarians are frequently used by farmers to buy medication and animal feed for their livestock.

This is an excellent business venture because it offers a steady stream of customers and can be profitable in the long run. Agro-vets are also a great way to employ in rural areas and can help stimulate the local economy.

2. Transportation/Boda Boda Business

A transportation company can meet the need for reliable public transit that many residents in these places lack. The majority of rural populations live a long way from town centers. They constantly require methods of transportation to get to the town centers. The Boda Boda is practical and can access places where automobiles cannot.

The best thing with the Boda Boda business is that you’ll have regular customers who can call you to pick up and drop them off. Boda Boda consumes little fuel; hence they are inexpensive to maintain, making the boba Boda business one of the best businesses to start in rural areas.

This type of business has the potential to generate a steady stream of income and provide employment to residents in rural areas. Moreover, it can be a great way to connect rural areas to the rest of the country.

3. Tents/Chairs/Public Adress Hire service

Tents, chairs, and public address system hire services are some of the most in-demand businesses in rural areas of Kenya. These items are often needed for weddings, funerals, church events, and other social gatherings.

By setting up this type of business, entrepreneurs can provide an important service to the area and make a good profit in the process.

4. MotorCycle Repairs

With regard to the motorcycle industry, there are countless business opportunities. You can start a Boda Boda repair and maintenance shop because there are so many of them in rural areas. 

Even so, you may establish a motorcycle spare parts store next door to increase your income. Since there aren’t as many Boda Boda mechanics as there are new motorbikes on the road, cycle repairs are a great company to start in Kenya’s rural districts.

In most rural areas, riders have to hassle to reach their nearby towns to get their broken bikes repaired. You can consider this idea if you’re proficient in this area.

5. Construction Hardware

Opening a hardware store is another profitable business venture in rural Kenya. This line of work enables business owners to capitalize on the rising need for building supplies, equipment, and accessories as rural housing infrastructure expands quickly.

These stores can also offer plumbing supplies, timber, and electrical components needed for home construction services. Additionally, hardware stores can provide a good source of income and employment for residents.

6. Salon/ Kinyozi

One of the best businesses to establish in rural areas is a salon or kinyozi. Men need haircuts whereas women frequently need hair services. In contrast to towns, there is less competition and a great demand for these services. The electrification program for rural states makes it simple to start a salon or kinyozi practically everywhere in the country.

The business can generate substantial profits for you, especially if you locate it in a densely populated area. All you need are professionalism and exceptional client-attracting abilities. Even better, you can run a salon and a Kinyozi side by side, depending on the market’s desire, to have a comprehensive hair care business.

7. Information Technology Services

With internet access becoming increasingly accessible in rural Kenya, technology businesses are beginning to flourish. From mobile app development Cyber Cafes to mobile/computer repair and training, a wide range of services can be provided in this area.

Furthermore, technology businesses can be a great way to bridge the digital divide between urban and rural areas in Kenya.

8. Culinary and cookware hire services

In rural areas, there is a significant demand for food and cooking equipment rental services.This is because it might be challenging for certain people to host significant social events like weddings or funerals because they lack access to these products.

Entrepreneurs can offer a valuable service to the community and generate a sizable profit by starting a business that rents out food and cookware. Additionally, this line of work offers room for expansion because demand is probably going to rise as access to water and electricity in rural regions is improved.

9. Poultry Farming / Agribusiness

Another great business possibility is raising poultry. You can start by trying to sell poultry items like chicken meat and eggs. Free-range chickens, often referred to as Kienyeji chicken, thrive in rural regions because they are typically fed with natural resources, which lowers production costs and makes feeding them simple and economical.

A good livelihood has been made by many rural farmers from their land and cattle. A great way to get money is by selling agricultural products like maize, beans, rice, and other grains. A great method to make money and satisfy local need is to open a small bakery, butcher shop, or grocery store.

10. Butchery Business

Starting a butchery business can be profitable since farmers in rural areas have extra animals they are unable to sell. The livestock supply is high; hence you can buy the animals at a lower price and then process the meat to make canned products, which you can sell in supermarkets.

Conclusion - How To Get Started

There are numerous business options in Kenya’s rural districts. There are a few considerations to make if you’re starting a business in rural Kenya. Here are some suggestions for getting going:

  • Get organized: Running a business in rural Kenya can be challenging, so staying organized and on top of things is important.
  • Choose the right business: Not all businesses are suited for rural areas. Choosing a business that will be successful in your area is important.
  • Do your research: Make sure you know what you’re getting into before you start your business. Research the market and make sure you have a solid business plan.
  • Stay positive: The challenges of running a business in rural Kenya can be daunting, but staying positive and working hard is important.”
  • Develop relationships: Building relationships with local suppliers, customers, and other businesses is key to success. Taking the time to know your potential partners is essential for long-term success.
  • Invest in technology: Technology can help make running a business in rural Kenya easier and more efficient. Investing in the right technologies can help you better manage your business.
    Look for opportunities: There are often government initiatives and grants to help businesses in rural areas succeed. Doing some research can help you find these opportunities, so explore every avenue available

10 Most Profitable Goods To Import From China To Kenya

profitable goods to import from china to kenya

Importing goods from china to Kenya can be a great way of increasing your income. If you want to start importing goods from China, then this article will provide the best Top 10 Most Profitable Goods To Import From China To Kenya

You may find anything you desire in China at incredible pricing because it is a massive wholesaler. This is the reason why so many stores purchase their goods from Chinese producers; it is simpler to make money off of purchases of low-cost goods.

How To Choose Profitable Goods To Import From China?

If you want to make a high-profit margin from selling items sourced from China, you must be careful when choosing :

  • Production costs: What are the costs associated with manufacturing or sourcing the product?
  • Competition: Is the market over-saturated with similar products, or is there room for new players?
  • Target audience: Who is your target audience, and are they willing to pay a premium for your product?
  • Demand: Is there a market for the product? Are people interested in buying it?
  • Pricing: Can you price the product competitively and still make a profit?

Profitable Goods To Import From China To Kenya

All these products mentioned in this article are in high demand in Kenya hence making it the perfect item to import from China.You can choose any of the below listed best selling products due to their high demand and low competition which makes you get your money back within a short period of time.

There is a huge demand for Chinese products in the local markets. This explains why a lot of goods are imported from China on almost a daily basis. 

Here is a list of the most profitable items to import from China to Kenya.

1. Smart Watches

Nowadays, smart watches are popular, and you may purchase one for a very low price by importing from China. They are ideal for importing from China to Kenya since they have a variety of patterns and shapes.

Since most consumers who can afford branded goods prefer utilizing smart watches over other products, this high-quality item is ideal for importing from China and will significantly increase your profits.

2. Cameras

Because they can take high-quality pictures as opposed to other low-quality products with the same functions, cameras are one of the most popular commodities in Kenya. The majority of clients prefer to take images with cameras rather than their smartphones.

Since these cameras are imported directly from China at a very low cost, you can enhance your profit margin by doing so. This will allow you to sell them for more money than you would if you bought them locally.

3. Laptops

The best-selling item in Kenya is a laptop, thus importing laptops from China makes perfect sense. China is the only place to go if you need a high-quality product at a low cost if you want to boost your profit margin.

Because China is so big and has so many producers of these goods at lower prices, it is simple for importers from other nations to choose from a variety of brands and settle on one that can satisfy their needs. Additionally, laptops have long-lasting batteries, which makes them popular with clients, particularly those who use cellphones, which quickly lose power.

4. Shoes

Due to strong consumer demand, shoes are one of Kenya’s other top-selling products. The majority of individuals choose to wear shoes over other accessories, such sandals, which lower their social status and make them subject to judgment from others who may believe they lack the money to purchase designer clothing.

Additionally, shoes come in a variety of styles and shapes, providing you the possibility to import whatever design or shape you desire from China because there are a huge number of producers there who are prepared to meet all of your needs.

5. Mobile Phones

One of the most lucrative Chinese imports is mobile phones. The main reason for this is that they are produced in large quantities in China and have a lot of features while yet being reasonably priced.

Any mobile device of your choosing is available in China, and it will astound you with features you didn’t even know it had. The fact that the phones are available in a variety of shapes and sizes makes them ideal for importing from China.

6. Hand Bags

Handbags are among the most popular objects, particularly those made of leather, as most people prefer using them to others, which lowers their social position and makes them subject to judgment from others who may believe they lack the money to purchase designer goods.

The majority of consumers who can afford to purchase branded goods prefer using handbags over other products, making it ideal for importing from China as there are many suppliers there willing to provide whatever design or shape you desire.

7. Tablets

Due to their lower price compared to other items with comparable characteristics, tablets are another profitable product to import from China.Although you can easily purchase these tablets online or at any trendy stores that offer them, you will save money by importing them from China because the majority of the producers are there.

8. Clothing

Clothing is ideal for importing from China since most people favor wearing it instead of native garb, which lowers their social status and makes them subject to judgment from others who may believe they are not wealthy enough to afford branded clothing.

You don’t need to spend a lot of money on transportation because you may select whatever kind of apparel you like and it will be delivered right to your house.

9. Sunglasses

Sunglasses are another item you should think about importing from China since they will allow you to diversify into a market that has a lot of consumer demand.

Additionally, these products come in a variety of colors and designs, providing you the option to import sunglasses in whichever shade or design best suits your needs. In addition, there are far more Chinese producers of these goods than there are local suppliers, which makes them ideal for imports from China.

10. Beauty Products

There is a ready market for beauty products in Kenya, particularly makeup, skincare, hair and hair products. To earn maximum profit, it is advisable to focus on a specific product and work on establishing and maintaining a good customer base.

Conclusion

Generally speaking, a product is deemed profitable if it generates enough money to pay for its production and distribution costs as well as return on investment. This return on investment may come in the form of a profit for the firm or it may be utilized to finance additional R&D, marketing initiatives, or other investments in the company.

It’s important to carefully research the market and the competition before deciding to import products from China, and to work with a reliable supplier to ensure the quality and timely delivery of the goods.

How To Start A Manicure and Pedicure Business

How To Start A Manicure and Pedicure Business

Are you interested in learning How To Start A Manicure and Pedicure Business? Beauty standards in the 21st Century have really changed compared to past years. Everyone wants beautiful nails. However, maintaining picture-perfect nails takes time and commitment.

Fortunately, manicurists offer professional nail treatments and beautification. Owning a nail business isn’t as simple as selecting a location. Nail technicians are trained, licensed professionals who must comply with strict regulations.

Nowadays beauty treatments are not only limited to women, men too enjoy getting a professional manicure and pedicure done. This makes starting up a nail parlour a viable business idea especially if you have a passion for making people look beautiful.

What is Manicure and Pedicure?

A manicure is a beauty treatment that uses professional tools, waxes, and creams to nourish nails and skin. It helps improve the texture, appearance, and health of the entire hand. It also leaves nails and skin looking polished and fresh. A manicure experience is relaxing for the customer.

A pedicure is “manicure” for the toes. When performing pedicures, nail technicians remove dead skin from the foot and heel to soften skin. A pedicure may also include a foot soak that helps to soothe and moisturize the rough skin on the feet.

How To Start A Manicure and Pedicure Business

There are many paths to starting your own manicure and pedicure business. However, the journey starts by enrolling in a cosmetology course at a TVET college. A formal education is needed to obtain the state licensing required to operate as a professional nail technician.

It’s important to note that attempting to run a manicure and pedicure business without proper licensing can result in fines, legal liability, and other repercussions.

Getting Started With Manicure and Pedicure

Running a nail salon has its glamorous side but it’s also a lot of work. As the owner of your salon, you need to be conversant with all aspects of your business and also figure out how to make the business sustainable and maintain cash flow.

Having said that, it is advised to gain experience by working at a nail salon before starting a business in the industry. Take a position at a relatively successful nail salon to gain knowledge about how to run a successful business, identify areas where you can improve, learn about the newest nail art styles and tools, and estimate your potential profit.

As with any other business, you need capital to get started. The least amount you need to open up a small nail salon is Ksh. 150,000 excluding licenses and permits.

1. Find A Good Location

The first step to opening your own nail salon is choosing a location. A nail salon’s success depends on its location. For optimum visibility, it is essential to pick an area with lots of foot traffic. Due to hefty rent and a tiny outdoor marketing board to help your business stand out, this may cost you a considerable sum.

The cost of rent varies from town to town. Prices in Nairobi range from Ksh. 60,000 on the upper side to Ksh. 18,000 to Ksh. 10,000 on the lower side, excluding goodwill, depending on the street and distance of your space from the traffic.

2. Get A Salon License

It’s necessary to apply for a salon license when opening a salon in Kenya. You will require a single business permit from your county government to operate the nail salon.

The cost of it will depend on the size of your business and from an analysis from your area ward rep. A small salon will cost Ksh5,000 – Ksh15,000 per year to license.

3. Hire Employees

Rarely does one person run a nail salon. As a result, you will require personnel to assist you in getting your doors open. Depending on their financial objectives, any salon owner can scale their business. A general assistant, numerous nail techs who are available for various shifts, and a receptionist/scheduler are all beneficial.

You may manage inventory, vendor relationships, and marketing as a salon owner to cut costs. Because it enables them to save money while simultaneously maintaining their abilities, many nail salon proprietors also assist customers.

4. Marketing

The first thing you need to do is have an effective marketing strategy that will help you get clients. This can include opening a social media business page, passing out flyers in the neighborhood, having an outdoor advert sign, having a discount for your first customers and depending on your budget, you can organize a grand opening event.

It’s important to let your community know that your new salon is open for business. Many new salon owners choose to hire small marketing agencies that specialize in spreading the word about local businesses. It’s also possible to use online ads, social media, and local newspaper ads to spread the word. With location-based keywords, salon owners can use websites and social media to advertise their services.

5. Items To Purchase

To start small, you can start with as little as Ksh100,000 and keep re-injecting your profit as the business grows. Here are some items to get you started

  • 5 sets Acrylic Nail Tips – @Ksh. 2000 each
  • Acrylic Nail Kit – Ksh. 10,000
  • Nail File and Clippers kit – Ksh. 2,000
  • 10 Nail Buffer blocks – @Ksh. 300 each
  • Nail Polish LED Light Dryer – Ksh. 4,500
  • Nail Polish (200 pieces) – @Ksh 100
  • 10 Nail Cleansers bottles – @Ksh. 500 each
  • 10 Nail Polish Removers – @Ksh 100 each
  • 10 Nail Glue bottles – @Ksh. 300 each
  • 10 Nail Moisturizers bottles – @Ksh. 500 each
  • 5 Manicure Bowls – @Ksh. 700 each
  • 5 Staff Aprons (depending on number of staff) – @Ksh. 500 each
  • Water Heater – Ksh. 1,200
  • Furniture (Seats, Tables, Décor) – Ksh. 7,000

TOTAL – Ksh. 77, 700

Depending on your price list and the services you offer, a nail salon can make you between Ksh 10,000 to Ksh. 15,000 on a fairly busy day.

Conclusion

So you have already identified a suitable location for your nail parlor, gotten the relevant licenses, furnished your work space and bought basic equipment to start with and hired a few staff members to help you. So what’s next? It’s time to open shop.

Nail parlor is a wise and timely business idea that doesn’t necessarily require too much capital and has a lot of potential. If fact, research by popular beauty magazine, NailsMag suggests that 82% of nail salon goers return to get their nails done