How To Make Money From Viusasa More Than YouTube

In Kenya today, content creation digitally has become a mainstream source of income for many people. Great personalities and upcoming artists are using their skills and talents to showcase their capabilities through various social media platforms like YouTube, Facebook, Instagram, and various websites and make money out of that.

Through Viusasa, they are also able to build and grow their brands while also making money depending on how their content is received and monetized. In this article, I will take you through on how to make money from Viusasa more than YouTube

What is Viusasa?

Viusasa is a Kenyan subscription-based video-on-demand service offering a variety of content via its application (Viusasa).

This Kenyan based online streaming app offers content like live local TV, video, music, soaps, sports, comedy, gospel shows, talk shows, fashion, and much other acceptable copyright-free content in Swahili, English, and a number of vernacular languages. The app is also used to view exclusive videos online and to watch re-runs and future shows of your favorite local Tv shows at no additional cost other than the subscription fee.

Viusasa is accessible through the app or through their website

How Does Viusasa Work?

Viusasa’s main mission is to promote, grow, and foster local content in Kenya, unlike other platforms such as Netflix, or Showmax which distributes both local and global content.

Once you become Viusasa’s content partner as described below, you stand to benefit monetarily and gain extensive local exposure. Since on your behalf, they distribute, promote, and monetize your content in which you earn royalties. If you want to make money from Viusasa more than YouTube as a content creator, you ought to register and contribute unique content to the platform.

Viusasa offers video subscription service that is accessible through the Viusasa mobile app on the play store app.

You can use the app to view exclusive videos online and to catch repeats of your favorite TV shows at no additional cost. At least not on the platform’s side. I repeat, as a content creator in Kenya who wants to make money via mpesa; you will need to register and contribute unique content to the platform.

How Does One Make Money From Viusasa?

Like I mentioned above, you are a content creator if you are responsible for the digital media contribution of information to any media platforms digitally and if you also target particular audiences in specific contexts. Such as contributing to blog posts, newsletters, video marketing, and editing, writing ebooks and graphic designing makes you a content creator. Here are some few ways that you are likely to benefit from Viusasa as a content creator.

Improved content distribution – The Viusasa App allows you to distribute your video and music content on your behalf where millions of viewers and listeners in Kenya subscribe and watch your exclusive videos.

Extensive marketing and promotion -Your digital content in Viusasa will be promoted and marketed extensively through the platform’s media partners including TV, radio, and digital media.

You earn More Money – Your content is easily monetized as you earn based on the platform’s revenue share model through its subscription service to the audiences.

Great customer management and billing – Unlike other video sharing platforms like YouTube, all you have to worry about is creating content because the platform takes care of customer management including billing.

Protected storage – Your audio,videos or any form of digital content will not be accessible to outsiders or non-subscribers and this means more money to your pockets as your content will remain safe. Offline downloads are done within the application.

Subscriber and viewership analysis on your content – Viusasa will provide you with free insights on how subscribers are viewing your videos. This is important because it will serve as a guide to develop or change your content mode and sharing strategies. This also helps you as a content creator to make informed product decisions.

How To Partner With Viusasa

To partner with Viusasa, you need to visit their official website CAL (Content Aggregation Limited). They partner with creators of all genres including drama, comedy, education, inspiration, music videos, short films, and the information should be in English, Swahili, Sheng, and Vernacular languages.

The great part is that you can launch your new music or other production videos exclusively for Viusasa’s subscribers and reach big audiences and boost your ratings and earnings. However, you MUST be the original rights holder of the content submitted and be able to show copyright evidence.

To Become Viusasa Content Partner

  1. Go to
  2. Submit a brief description or a short synopsis outlining your content and sign an NDA (non-disclosure agreement).
  3. Submit sample content for review by filling a form from their website. If your video content fits their criteria, they will contact you after some time for further discussions.
  4. Agree on commercial terms, sign content delivery agreement and the partnership commences.

To Become Music Partner

  1. Visit their website HERE
  2. Submit sample content for review and If it fits the content criteria, they will get in touch with you for further discussions.
  3. Agree on commercial terms, sign content delivery agreement and the partnership commences.

How to Join Viusasa as a Content Consumer

  1. Go to playstore, search and install the Viusasa App
  2. Enter the details asked for – on the registration process to create an account
  3. Viusasa sends you a one time password (OTP) through an sms to your phone.
  4. Enter this password on your app to validate your account
  5. When done, subscribe to begin watching videos online

So, Does Viusasa Pay More Than Youtube?

Absolutely Yes, However, the amount of money Viusasa content partners make from the platform remains undisclosed because one has to sign an NDA (Non-disclosure agreement ) which stops the Viusas creator from disclosing the details of how much they receive and the subscription sharing model of the platform. That means creators are the only ones who can relaibly tell us how much they earn and the additional benefits they receive by partnering with Viusasa.

But according to some reliable sources, the content producer is supposed to take home 60% while Viusasa takes only 40%. This reliable article revealed that since 2018, many people who supplied their content made as little as Ksh600 to Ksh20,000.

Since the Viusas platform boasts with over 1 million downloads from the app store, it is most likely that the company pockets in millions of money from the affordable subscription rates they offer to its members. This means that a content partner most likely walks away with a good amount of money every month once their videos are watched and monetized compared to how they could have made it on YouTube.

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